The team of "Appetizing marketing" agency has diverse experience in digital promotion.

We can implement projects on a turn-key basics: from creating landing pages of different levels of difficulty and functionality to targeted advertising and SMM.
Our
advantages
Non-stop work of the team and control of all the campaigns and platforms
Years of experience in HORECA help us to use the most effective instruments
Wide range of activities and instruments that we suggest according to the interest of the audience of the business
Management and optimization of campaigns for the most effective achievement of the goals of the company
Deeps surveys of client's business that lead to development of individual strategies on a turn-key basics
Granting of monthly reports and accesses to the advertising account
Main
service lines
01.
Websites and landings development (web-support, audit)
02.
Regular management of social networks
03.
Targeted advertising (launch of advertising in social networks)
04.
Adjustment and management of contextual advertising (one-time and permanent)
05.
Audit of current advertising campaigns and platforms
Our cases
Ryblevskyi privoz: plan to double the traffic
Ryblevskyi privoz: plan to double the traffic
Tasks
Solutions
Ryblevskyi privoz: plan to double the traffic
  • development and calculation of media-plan for extra instruments of promotion;

  • search of root causes of refusal of the guests;

  • maximization of reach and informing of the audience;

  • creation of new reasons of visits.
  • Contextual advertising with geotags for the nearest residential areas. Accurate target offers for different segment of audience. A/B testing

  • Study of effective address program of outdoors advertising and key selling headlines

  • Study of digital-navigation for reaching of passing traffic

  • Launch of delivery service in the neighborhood

  • Creation of plan of activities based on the specifics and interests of the audience and the platform, search of conceptual general line

  • CRM-development of award and informing systems for different types of segment, work with feedback

  • Extra USPs for the project in order to increase the loyalty of the existing audience

  • New useful and involving content in social networks, new easy-to-recognize style

  • New products of themed offers for the guests of the project
"Vysota" – attraction of guests' traffic with the help of contextual advertising
"Vysota" – attraction of guests' traffic with the help of contextual advertising
50 000
RUBLES
start budget
In the first months of the launch the contextual advertising amounted 49,9% of the total amount of the guests on the website, and was the main traffic channel
50,1% of all conversions on the website were made through clicking on contextual advertising
>2250
the cost of one click is 23,25₽
CLICKS
178399
DISPLAYS
average amount in the first months
>1500
CONVERSIONS
into the target actions (the cost of the conversion is 33,48₽
"Vysota" – attraction of guests' traffic with the help of contextual advertising
Tasks
  • to increase the amount of guests at the restaurant after its opening;
  • to increase the awareness and the recognition of the project;
  • to reach all the local audience.
Design of communication strategy for social networks for the RAKE project
Design of communication strategy for social networks for the RAKE project
Solutions
  • trimester of activities in accounts of the competing restaurants were analyzed

  • advertising offers of the competitors were studied

  • themes and styles highlights, colour balance of the profile, rubricator (involving, image-building), mood board and an example of design of the feed were created

  • the tactics for promotion advertising campaigns in social networks was developed
Design of communication strategy for social networks for the RAKE project
Do you have
questions?
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